Re-thinking sports marketing now that fans are in charge
Search and Social Marketing for Sports
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A discussion of the use of search marketing (search engine optimization and pay per click), social media / networking / marketing (blogs, Facebook, LinkedIn, Twitter etc.) as it relates specifically to the sports industry with the fans in charge.
Members: 23
Latest Activity: Feb 5
Discussion Forum
Let's get started ..... 2 Replies
Started by Frank Reed. Last reply by Frank Reed Jan. 9, 2009.
Comment Wall
Comment
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Comment by adric on July 13, 2009 at 11:05am - Greeting to all
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Comment by ArLena Richardson The ePublicist on July 1, 2009 at 2:58am -
Greetings,
I stopped to leave joy for being a member of the group and gratitude for you.
Ar Lena The ePublicist™
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Comment by Dan Beeman on January 9, 2009 at 1:21pm -
I need help with my blog. Can you provide insight/recommendations?
www.sponsorshipinsights.com/blog
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Discussion Forum
Sponsorship Proposal 2 Replies
I own a sports consulting business in the college recruiting field. However my 8 year old son is becoming a very accomplished quarter midget racer. I sent a note to the motor oil company detailing ho…
Started by Bob Swank. Last reply by Jay Kemp Nov. 4, 2009.
Motor Sports 'Center'
Hi I'm trying to build up a number of 'centers' as part of the global sport & exercise community at iStadia.com. One of these is the motor sports center. If there are any bloggers or people wit…
Tagged: networking, community, sports, motor
Started by Rob Robson Jan. 19, 2009.
In need of sponsors for a web reality series
Hello, My name is Mark Heller and I am the CEO of Diehard101.com. We are launching on July 1st and one of the things we are going to do is develop, shoot and promote an 8 episode web reality series…
Tagged: web reality show, nascar reality, diehard101.com
Started by Mark Heller Jun. 11, 2008.
Jeff Gordon Named NASCAR 09 Cover Athlete (3/12/08)
Jeff Gordon is a NASCAR icon, one of NASCAR's most celebrated drivers with a 6th-place ranking all-time in Cup Series wins (with 81) and a four-time Sprint Cup Series champion. Now he's chalking up a…
Tagged: ea, jeff, gordon, sports, nascar
Started by Evan Frankel Mar. 17, 2008.
About
Sports Marketing 2.0
On Field after Colts Victory
Couldn’t resist sharing this photo. Amy and I got to go on sidelines after Colts clinched AFC Championship. Snapped photo one handed with Blackberry.Sports brands dot Top 100 Most Social list
Vitrue’s list of Top 100 Most social brands is pretty interesting. Read it here 2009 certainly marked the tipping point for social media with Facebook crossing 350 million month active users worldwide (100 million US users) according to “Inside Facebook”, December 2009. Adoption of social media by marketers has also followed suit, as eMarketer cites [...]Happy to share with you an excerpt from my latest article printed in this week’s Sports Business Journal Teams active in social media build a strategic advantage Print This Story Published January 04, 2010 : Page 18 If you could predict tomorrow, would you act differently today? Think about it. If you knew with [...]
Pepsi moves away from Super Bowl to create its own movement, online
MILWAUKEE – Pepsi’s Super Bowl streak is over after a 23-year run. Ads for the drinks won’t appear in next year’s Super Bowl on CBS. Instead, the company plans to shift ad dollars to a new marketing effort that’s mostly online. “In 2010, each of our beverage brands has a strategy and marketing platform that will be [...]© 2010 Created by Pat Coyle
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