Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Jason Falls
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  • Louisville
  • United States
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Profile Information

What kind of company do you work for?
agency
What is the name of your company?
Doe-Anderson
What is your job title?
Social Media Explorer
What is your job function?
Marketing
Company Website
http://www.doeanderson.com
Personal Website
http://www.socialmediaexplorer.com
Who referred you to SM 2.0? (Or how did you find it)?
Rob Harris - Robby Gordon Motorsports

Comment Wall (4 comments)

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At 3:09am on June 26, 2008, Dave Nemetz said…
Hey Jason - Just thought I'd ping you about chatting this week. Let me know if today or tomorrow works. - Dave
At 2:10am on June 20, 2008, Dave Nemetz said…
That's awesome, Jason, thanks for subscribing! Would love to hear about what you have in mind, as well as just chatting generally. Shoot me an email at dnemetz - at - bleacherreport - dot - com and let me know what works.
At 10:17am on June 19, 2008, Dave Nemetz said…
Jason -

Great call on starting the social media/Web 2.0 discussion. I'd love to chat sometime to hear more about your background and introduce you to Bleacher Report. Let me know what makes sense.

Dave
At 9:12am on May 13, 2008, rob harris said…
Jason, I hope a lot of people here pay attention to your 2.0 wisdom
 
 

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Discussion Forum

Joe Gill

Multi-skilled Marketing Professional specializing in marcom, social media, and events management seeks challenging position.

Feel free to view my resume at http://hotjobs.yahoo.com/resumes/boston_bruin99/dy You can also check my linked in profile for recommendations from colleagues and clients. Thanks for your time.

Tagged: marcom, events, media, social, jobs

Started by Joe Gill Jan 6.

Mark Gleason

C.H.A.M.P.S. Looking to Network & Partner with Sports Related Businesses & Individuals

My name is Mark Gleason. We're looking to network/partner with sports related businesses and individuals to increase our client base and to expand our area of operations I own and operate a marketing…

Started by Mark Gleason Jan 6.

Joe Gill

Seeking advertisers and bloggers for a family of sports content websites

Seeking advertisers and bloggers for: http://boston.sportsthenandnow.com/ http://s contact me if interested

Tagged: websites, advertisers, boston, sports, bloggers

Started by Joe Gill Dec. 16, 2009.

Christopher

Sports Marketing co-operation with the sports community online. 14 Replies

We are seeking individuals and to aid with the development of sportkin. The document is password protected, so if you are interested, please contact me for the password. Thanks! And i look fowared wo…

Tagged: a, share, common, interest, sport

Started by Christopher. Last reply by Christopher Dec. 19, 2009.

Jerome Harrison

Starting New Sports Fan Community -- Any Advice on Maximizing Engagement?

Hey everyone, I am starting a Wisconsin & Minnesota Sports Fan Community at www.wiscosotasports.com, and am wondering if anyone has any advice on how to maximize user engagement on the blog. I w…

Tagged: Network, Minnesota, Wisconsin, Social, Exposure

Started by Jerome Harrison Nov. 16, 2009.

About

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Sports Marketing 2.0

MIT Sports Analytics Conference…on social media

I didn’t get to attend the MIT Sports Analytics Conference, but my friends at NBA sent me their notes. One of the panels focused on social media. Here are the key takeaways: • Three keys to successful social media marketing o Uniqueness: teams need to provide content that is only available for those engaged with their social media [...]

On Field after Colts Victory

Couldn’t resist sharing this photo. Amy and I got to go on sidelines after Colts clinched AFC Championship. Snapped photo one handed with Blackberry.

Sports brands dot Top 100 Most Social list

Vitrue’s list of Top 100 Most social brands is pretty interesting. Read it here 2009 certainly marked the tipping point for social media with Facebook crossing 350 million month active users worldwide (100 million US users) according to “Inside Facebook”, December 2009. Adoption of social media by marketers has also followed suit, as eMarketer cites [...]

Happy to share with you an excerpt from my latest article printed in this week’s Sports Business Journal Teams active in social media build a strategic advantage Print This Story Published January 04, 2010 : Page 18 If you could predict tomorrow, would you act differently today? Think about it. If you knew with [...]
 

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