Sports Marketing 2.0

Re-thinking sports marketing now that fans are in charge

Howard Brodwin

Soft launch of a new “Sports Cause Marketing” resource http://www.SportsandSocialChange.org - directory of NPOs, news, events, volunteer & donation opportunities...

I’ve just launched a new venture in the sports non-profit space called SportsandSocialChange.org. The goal is to create a resource to serve both sports industry professionals who are looking to include cause marketing in their programming, and the casual sports fan who’s interested in supporting a favorite sport, team or athlete's charitable causes.

Sports related non-profits, charities and foundations are encouraged to enter their information in the Directory, add upcoming events to the Calendar and post any press releases and announcements in the News section. There are no fees for anything on the site - this is intended to be a resource for our industry that everyone will hopefully contribute to and help grow.

Love to hear any thoughts, ideas, suggestions. Please pass the link to anyone you know in the space who might be interested.

http://www.SportsandSocialChange.org

Thanks!

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